"Newest Discovery" joke

By R. J. Heathorn (* PUNCH, May 9, 1962)

A new aid to rapid--almost magical--learning has made its appearance. Indications are that if it catches on all the electronic gadgets will be so much junk.

The new device is known as Built-in Orderly Organized Knowledge. The makers generally call it by its initials, BOOK.

Many advantages are claimed over the old-style learning and teaching aids on which most people are brought up nowadays. It has no wires, no electric circuit to break down. No connection is needed to an electricity power point. It is made entirely without mechanical parts to go wrong or need replacement.

Anyone can use BOOK, even children, and it fits comfortably into the hands. It can be conveniently used sitting in an armchair by the fire.

How does this revoluntionary, unbelievably easy invention work? Basically BOOK consists only of a large number of paper sheets. These may run to hundreds where BOOK covers a lengthy programme of information. Each sheet bears a number in sequence, so that the sheets cannot be used in the wrong order.

To make it even easier for the user to keep the sheets in the proper order they are held firmly in place by a special locking device called a "binding".

Each sheet of paper presents the user with an information sequence in the form of symbols, which he absorbs optically for automatic registration on the brain. When one sheet has been assimilated a flick of the finger turns it over and further information is found on the other side.

By using both sides of each sheet in this way a great economy is effected, thus reducing both the size and cost of BOOK. No buttons need to be pressed to move from one sheet to another, to open or close BOOK, or to start it working.

BOOK may be taken up at any time and used by merely opening it. Instantly it is ready for use. Nothing has to be connected up or switched on. The user may turn at will to any sheet, going backwards or forwards as he pleases. A sheet is provided near the beginnning as a location finder for any required information sequence.