"Secret" joke

This guy walks into a bar and two steps in realizes it's a gay bar, but decides, "What the heck, I really want a drink."
When the gay waiter approaches he says to the guy, "What's the name of your penis?"
Guy: Look, I'm not into any of that. All I want is a drink.
Waiter:I'm sorry, but I can't serve you until you tell me the name of your penis. Mine for instance is called 'Nike" for the slogan 'Just Do It' That guy down at the end of the bar calls his 'Snickers' because 'It Really Satisfies'.
The guy looks dumbfounded, so the waiter says he'll give him a couple of minutes to think it over. So the guy turns to the man on his left and asks, "Hey, bud, what's the name of your penis?"
Other customer: Timex!
First guy: Why Timex?
Other guy: Because it takes a lickin and keeps on tickin!
A little shaken, he turns to the guy on his right.
First guy:What's the name of your penis?
Second guy: Ford! Because quality is job #1! Have you driven a Ford lately?
Even more shaken, he thinks a little more and finally thinks of a name for his penis.
Guy: Bartender! The name of my penis is "Secret'!
Waiter: (pouring beer) Why 'Secret'?
Guy:(proudly) Because it's strong enough for a man, but made for a woman!