Brochure Jokes

The following is an exact transcription of a letter John Mongan received from MIT, and the reply that he sent them. Unfortunately, they chose to discontinue their correspondence at that point. I have heard, however, that their recruitment letter has been revised and is far less snotty than it once was.
April 18, 1994
Mr. John T. Mongan 123 Main Street Smalltown, California 9;;;;,-;;;;,
Dear John:
You've got the grades. You've certainly got the PSAT scores. And now you've got a letter from MIT. Maybe you're surprised. Most students would be.
But you're not most students. And that's exactly why I urge you to consider carefully one of the most selective universities in America.
The level of potential reflected in your performance is a powerful indicator that you might well be an excellent candidate for MIT. It certainly got my attention!
Engineering's not for you? No problem. It may surprise you to learn we offer more than 40 major fields of study, from more...

As you know there is art of writing - and a matching art in reading. When this art is applied into travel brochures you will get this. Without wishing to suggest that the following translations always apply, nonetheless you might find the following terms to be of very amusing............... Brochure Term Translation
Pre-registered rooms Already occupied
Deluxe Standard
Standard Substandard
Light and airy No air conditioning
Majestic setting A long way from town
Picturesque Theme park nearby
Tropical Rainy
Options galore Nothing is included in the itinerary
Secluded hideaway Impossible to find or get to
Explore on your own Pay for it yourself
Knowledgeable trip hosts They've flown before
No extra fees No extras
Nominal charge Outrageous charge
Superior Two free shower caps
All the amenities One free shower cap
Plush Top and bottom sheets
Gentle breezes Gale-force winds
Open bar Free ice cubes

The following is an exact transcription of a letter John Mongan received from MIT, and the reply that he sent them.Unfortunately, they chose to discontinue their correspondence at that point. I have heard, however, that their recruitment letter has been revised and is far less snotty than it once was.
April 18, 1994 Mr. John T. Mongan
123 Main Street
Smalltown, California 94123-4567 Dear John: You've got the grades. You've certainly got the PSAT scores. And now you've got a letter from MIT. Maybe you're surprised.
Most students would be. But you're not most students. And that's exactly why I urge you to consider carefully one of the most selective
universities in America. The level of potential reflected in your performance is a powerful indicator that you might well be an excellent candidate for MIT. It certainly got my attention! Engineering's not for you? No problem. It may surprise you to learn we offer more than 40 major fields of study, more...

Here is a great letter from MIT to a prospective student and that student's response.


Mr. John T. Mongan
123 Main Street
Smalltown, California 94123-4567

Dear John:

You've got the grades. You've certainly got the PSAT scores. And now you've got a letter from MIT. Maybe you're surprised. Most students would be.

But you're not most students. And that's exactly why I urge you to consider carefully one of the most selective universities in America.

The level of potential reflected in your performance is a powerful indicator that you might well be an excellent candidate for MIT. It certainly got my attention!

Engineering's not for you? No problem. It may surprise you to learn we offer more than 40 major fields of study, from architecture to brain and cognitive sciences, from economics (perhaps the best program in the country) to writing.

What? Of course, you don't want to be bored. Who does? Life more...